Founders Must Embrace Strategic Leadership
For many aspiring entrepreneurs, the image of a founder deeply immersed in the minutiae of daily operations is seen as the
For many aspiring entrepreneurs, the image of a founder deeply immersed in the minutiae of daily operations is seen as the
Micro, Small, and Medium Enterprises (MSMEs) are often hailed as the backbone of developing economies, driving employment, innovation, and economic diversification.
As a boy, Mohan Beckford’s mother would send him to collect payments from members of her “pardner” savings group, and to
Digital transformation company, Next Step Digital Solutions (NSDS), is set to showcase an innovative new fintech application, MyPaadna, in commemoration of
Your business idea is finally a reality, congrats to you! The next step is to get the word out, the closest and most inexpensive tool to you is social media; here is the social media guide for startups. These channels are excellent for business awareness, engagement and even sales.
What’s in a business name? A business name evolves with time and the company’s vision. There is nothing wrong with changing
The first thing the majority will think of when they hear the term networking is the opportunity to create personal connections, the real question is however, how to make networking beneficial to your business? While building connections is one advantage, the benefits are varied, especially for small businesses. As the representative of your business, you must understand and be able to maximize these benefits.
Digital marketing is the process of creating, managing, and executing a marketing plan that uses digital technologies to reach and engage customers. Digital marketing methods include search engine optimization (SEO), paid search engine advertising (PPC), email marketing, social media marketing, and content marketing.
A smooth execution is the result of intense, time consuming and thorough planning, most entrepreneurs skip this phase and they simply go with the flow not realizing that planning is critical for all business areas. Understandably, one of the many benefits of being your own boss is flexibility but remember, the work is not easier.
A key lesson in life is to stay close to people who will propel you, those you will learn from and those who make you feel good about life; here is what successful entrepreneurs have to say about business.
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